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Profile: Jessica Jones [ Part 2 ]

[ Part 2 ] of our new Profile series with the fabulous Jessica Jones and her blog, How about Orange ! In case you missed [ Part 1 ] from yesterday, click here! You can also follow Jessica on Twitter and Facebook!

With all the information out there... how do you filter it?

Apparently my brain has developed some kind of algorithm for that, and it makes lightning-fast decisions. I can decide in a nanosecond if an article or product interest me, and if it doesn't, I move on.

Best advice for bloggers out there?

Think about who your intended audience is and what would be most interesting to them. Yes, your child is undoubtedly the next Picasso, but if your blog is about technology, you probably should resist the temptation to post that finger painting of a kitty. Edit, edit! ( Sure, I say that now, but just watch. I'll be the one posting that kitty next week. And I don't even have kids.)

Anything else you'd like to share?

Um... um... I can't think of anything. Something brilliant will probably come to me in the shower tomorrow.

(Anyone you think would be perfect for this profile series? Let us know via Twitter)

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Profile: Jessica Jones [ Part 1 ]

Here is the beginning of a new series on the blog! We will be highlighting all different kinds of business owners and entrepreneurs. I know I say it all the time, but collaboration and learning from one another is key in personal and professional growth. So soak it up! Meet Jessica Jones. Jessica Jones is nothing short of fabulous. She is funny, and game for anything. She is a professional graphic designer specializing in brand identities and marketing collateral. She also designs textiles and in her spare time writes a blog called How About Orange (and by spare time I mean with 8,000 - 10,000 readers per day!) It is a super fun blog full of craft ideas, tutorials, DIY projects and design inspiration. It is a must read!

Inspiration. Where do you get it?

Books, magazines, the internet, the library. Also from 60's fabrics, Scandinavian furniture, party stores, gig posters, Target commercials, hobby shops, Airstream campers, Japanese stationery, and dumpsters.

What personal passion did your business grow out of?

A love of design. My college degree is in graphic design, and I've worked in the field ever since. I've also always enjoyed making things by hand, whether it was tiny fake food for my cousins' dollhouse as a kid, or pocket folder mock-ups with business card slits for a client.

What do you feel like your readers respond to the most?

Do-it-yourself tutorials for crafty projects, usually. Or recently I posted my mom's recipe for homemade deodorant. That was surprisingly popular, which suggests there must be a lot of stinky people out there looking for help.

More to come!!

(Anyone you think would be perfect for this series? Let us know via Twitter)

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